Public Relations’ Roles and the Local Government Administration in Delta State, Nigeria
Keywords:
Public Relations, administration, Local Government CouncilAbstract
This study examines how public relations affects the management of selected local government councils in Delta State. Using a survey, we collected data with a structured questionnaire from seventy-five respondents in three councils. These respondents were middle-level and senior staff, information officers, and staff union executives (NULGE). Respondents indicated that councils face problems that public relations could address, but the authorities do not fully recognize its value. The study recommends, among others, that council authorities strengthen the public relations or information unit for better performance.
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