Total Employee Engagement and Product Development in Commercial Banks in Akwa Ibom State, Nigeria

Authors

  • Mary Victor Asuquo University of Uyo, Uyo Nigeria
  • Donatus Chukwuemeka Obialor University of Uyo, Uyo Nigeria

Keywords:

Engagement, Knowledge, Environment, Recognition, Product, Development

Abstract

A descriptive survey was conducted to examine the relationship between employee engagement and product development in Commercial Banks in Akwa Ibom State. A sample of 261 was determined from a population of 750 using the Taro Yamane formula. Data were analyzed using descriptive statistics and correlation analysis. The results include that knowledge sharing, a safe work environment and job security are driving forces that improve and enhance product development in Commercial Banks, and organizations that poorly manage employee engagement risk poor product development and expose the organization's growth and development to avoidable business risks.  It is concluded that total employee engagement is crucial to drive and improve product development of Commercial Banks in Akwa Ibom State. Therefore, it was recommended among others that management should identify and resolve factors that impede a safe work environment to enhance product development in the organization.

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Published

2024-07-18

How to Cite

Asuquo, M. V., & Obialor, D. C. (2024). Total Employee Engagement and Product Development in Commercial Banks in Akwa Ibom State, Nigeria. International Journal of Economic Development Research and Investment (IJEDRI), 14(2), 61–77. Retrieved from http://icidr.org.ng/index.php/Ijedri/article/view/1366