NKAMNEBE, Ven. Prof. Anayo D.; OKEKE, Prof. Titus Chukwuemezie; BENSON, Pius John. Social Media Marketing and Brand Equity in the Hospitality Industry in Nigeria: The Mediating Role of Trust. Journal of Communication and Culture (JCC), [S. l.], v. 13, n. 3, p. 131–158, 2025. Disponível em: https://icidr.org.ng/index.php/Jcc/article/view/1823. Acesso em: 9 dec. 2025.