Propaganda Usage In Modern Day Journalism

Abstract

Propaganda, an effective tool for propagation of faith and truth has been turned into an effective means through which politicians breach the constitutional rights of the masses and later back it up with a slogan "shi haraa ya" meaning "leave the power for us". The paper therefore, focused on finding out how propaganda is being used by politicians; the implications of using propaganda in a wrong way by politicians and some of the advantages of using propaganda in propagation of the truth to achieve positive goal sthat will be beneficial to the society. The paper also recognized the inherent potentials of the different media of communication and the various ways they can be used to propagate positive messages or ideas to their subject. Finally, it recommended that journalists should take it up as a big challenge to educate politicians and the masses more on the harmful effect of negative propaganda through their publications, seminars and workshops.